Indian Ecommerce

India has an Internet user base of about 504 million as of May 2020, about 40% of the population.[1] This number is expected to be 627 million by the end of 2019.[2] Despite being the second-largest user base in world, only behind China (650 million, 48% of population), the penetration of e-commerce is low compared to markets like the United States (266 million, 84%), …

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