Indian ecommerce · RTO calculator

Your ₹1 lakh sale is
₹32,000 profit
until RTO happens.

Put your real numbers in. See what actually reaches your bank account after returns take their cut.

Per order ₹
30%
0%India avg 30%90%
Revenue booked ₹1,00,000
Profit if all delivered ₹32,000
You actually keep ₹10,400

44%
At this RTO rate your profit hits zero. Above it, every order costs you money.

That gap is fixable.

RTO isn't luck — it's process. Cities, couriers, confirmation flow, prepaid mix. I've taken a store from 35% RTO down to single digits. Let's look at yours.

Book a consultation
45 min · 1-on-1 · ₹2,499